Social Media: Beyond the Twits, Books and Faces

Oct13

Social media, social media, social media.

It’s a hot topic these days, but why aren’t more businesses making use of it? Sure, a lot of big companies have blogs and facebook pages, and myspace pages, and twitter feeds and so on and so forth, but surely they can’t prove it actually creates value for them, right?

Wrong.

Companies like Comcast, Dell and Kodak are using twitter to communicate directly with customers to solve their problems. Companies like Southwest, Microsoft and Apple are leveraging Facebook pages to help communicate with their fanbase about deals and new products. Naturally, one has to wonder when this sort of thinking will trickle down to the small business level. And who will be there to guide them through the process.

Small business might not be able to afford (or have the staff) to man all the fronts of the social media landscape, but perhaps they can see what tactics best leverage their business or best suit their customers. Just what are people doing online these days, here’s a slide from the presentation “What is social media and why should I care?” by David Griner, a social media expert from Luckie & Co. advertising agency and author of The Social Path blog.
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The businesses best suited for success in the future will be the ones that embrace the way communication will happen in the future today. Find out how Reel Motion Media can get your business moving at the speed of social media today.

Kung-Fu Election

Oct12

Just when you think you’ve seen everything… you get on the internet for about five seconds and see something completely new. Kung-fu Election is basically Mortal Kombat meets the 2008 candidates. It’s also totally awesome and actually pretty hard (Palin’s hockey stick is brutal!) The detail and depth of this game is really taken to another level. And load times? Almost non-existent, which is impressive for such a detail rich game environment. Some serious time and effort was put into this and that pays off when visitors spend serious time on the site. Surprisingly (and thankfully) I’m not seeing a clear “sponsor”, although the Comedy Central Indecision 2008 logo is in the upper right hand corner and there is a banner ad at the top of the page.

McCain has never looked better.

I think the biggest thing this underscores is the need to constantly be evolving in your content. If you want your company / cause to catch the attention of the public you can’t do it in the old ways. A billboard and an ad in the newspaper aren’t going to cut it anymore, even for local businesses. You need a web presence (not just a site, but a presence) and it needs to be interactive. Those B&W newspaper ads you’ve been running for years aren’t going to cut it either (but your marketing company probably already told you that. What? They don’t measure effectiveness?) Today’s social environment requires solutions in mediums like video, interactive web and social media. Are you on the offensive or defensive when it comes to growing your business?

Kaufman and Hoffman in Synecdoche, NY

Oct10

When two geniuses get together something good often happens. Charlie Kaufman joins forces with Phillip Seymour Hoffman in Synecdoche NY (that’s si-nek-duh-kee, hear it pronounced here) which is written and directed by Kaufman. The story is just as bizarre and brilliant as Kaufman’s past masterpieces (Being John Malkovich, Adaptation, Eternal Sunshine of the Spotless Mind) as Hoffman plays Caden, a playwright who’s latest work is done in a full size mock-up of NY inside a warehouse in NY. I started to paraphrase the plot, but there’s just too much going on here. Here’s how IMDB describes it:

Theater director Caden Cotard (Philip Seymour Hoffman) is mounting a new play. Fresh off of a successful production of Death of a Salesman, he has traded in the suburban blue-hairs and regional theater of Schenectady for the cultured audiences and bright footlights of Broadway. Armed with a MacArthur grant and determined to create a piece of brutal realism and honesty, something into which he can put his whole self, he gathers an ensemble cast into a warehouse in Manhattan’s theater district. He directs them in a celebration of the mundane, instructing each to live out their constructed lives in a small mockup of the city outside. As the city inside the warehouse grows, Caden’s own life veers wildly off the tracks…

…As the years rapidly pass, Caden buries himself deeper into his masterpiece. Populating the cast and crew with doppelgangers, he steadily blurs the line between the world of the play and that of his own deteriorating reality.

I love the fact that Synecdoche is not all that far off from the real city of Schenectady, of which both are destined to forever be mis-pronounced.

One thing for sure, my ass will be in a seat the first day this thing hits a theater near me, it opens in LA and NYC October 24th.

Reel Sweet Vids

Oct09

We’re newsmen with mustaches. We’re late night Fort Collins. We’re helping you waste time at work without having to join a social network. Or at least you only need to log in to Facebook once an hour now instead of every five minutes. We’re bringing you the latest in breaking news, grituitous bikini screenshots and self promotion (yes, we post our own videos). Want your video on here? Drop us a line and if we likey we posty. Look out for Blogtron 5,000 – our intern, to blow you away with unrelated commentary and fascinating video content. Keepin it reel from the corner talk to the barber shop.

I for one can not get enough Sarah Palin bashing. So look no further and find The Daily Show daily and gayly ripping apart the simplicity of the Republican machine over the past eight years.

more about “Daily Show: Sarah Palin Won’t Blink“, posted with vodpod

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